On-Demand Webinar: Making an Effective Business Case for Master Data Management

85% of MDM (master data management) initiatives will fail to go beyond piloting and experimentation, making a persuasive and informative business case for MDM critical to the program's success.

What: Learn the most common mistakes organizations make when formulating what seems like logical justifications for MDM (master data management) initiatives and how you can avoid them. Takeaways will  include:

  • Why 85% of MDM programs fail; root causes
  • How to maximize delivery of business benefits through a proper business case
  • How to safeguard your MDM program from internal and external events
  • How to avoid expending unnecessary effort and expense

Spotlighted Speaker:

Bill O'Kane

Bill is a recognized thought leader and a sought-after authority on the topics of Information Governance and Data Management. In his role at Gartner, Bill authored multiple Magic Quadrants, advised and consulted with thousands of clients, and presented Data Management strategies around the world. As the Profisee VP & MDM Strategist, Bill helps guide Profisee’s product innovation, delivers more value to our customers, as well as guides both current and prospective customers in their strategy formulation as they prioritize, evaluate and execute on their Data Management Journey.

Watch now!